Top asset management company crosses 50% mark of organic SEO sessions
01. Challenges
O
- Create a SEO ecosystem within the organisation
- Step-by-step Integration of Tech + Content + Marketing teams along with Enterprise SEO Performance
- Create custom SEO dashboard to service more than 250K organic keywords
- Deliver product level organic traffic
- Increase non-brand keyword SEO traffic month-on-month
- Manage competition pressure and brand keyword ranking growth
- C-Level Dashboard and year-on-year performance management
“In such a competitive market, Performious SEO enterprise services stands out with hands-on-experience from a SEO analyst, SEO techy, SEO manager to the founder of the company. Also, the vast experience stands our across all digital media and digital analytics”
– Client Digital Performance TEAM
02. Solutions
- Aligning SEO Techy with client technology team
- Aligning SEO strategy & content team with client’s marketing and business team
- Knowing the different stake-holders at the client-side: created respective dashboard for regular internal consumption
- Weekly and Monthly calls along with Quarterly business review and setting new KPI’s for website traffic growth.
- CEO review presentation keeping the top-level information aligned with target vs achieved across various performance parameters.
- Time-to-time SEO-knowledge sharing.
- Setting up Analytics support for digital media channels along with e-commerce tracking.
- Using technology and SAAS software to support digital customer value management (DCVM)
- Creating partial-ID graph for overall digital media performance delivery.
03. Result & Outcome
- Reach increased to 8 million searches per month
- Incremental traffic from non-brand keywords
- Reaching to tertiary brand keywords
- Reducing bounce rate to more than half
- Increased Y-o-Y SEO traffic
Let's Talk
We are looking forward to share our expertise to grow your PESO traffic along with performance metrics