Digital Media

PESO Model – Paid, Earned, Shared & Owned Media

If you have just started and wanted to know about digital media; here is one slide that will be really useful to you.

 

You may ask if this is still relevant. The answer is a Yes. Digital marketing services has not changed a bit in recent years and it is important for a beginner to understand different types of digital media. 

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Author

Patavarayan Chettiar

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